The 3-Step Secret to Growing an Audience (Without Posting on Social Media 24/7)

The 3-Step Secret to Growing an Audience (Without Posting on Social Media 24/7)

April 21, 20253 min read

Let’s be real for a second...

If the thought of showing up on Reels every day makes you want to hide under your weighted blanket — you’re not alone 🫠 🙋🏻‍♀️


And guess what? You don’t have to do that to build a successful online business.

When I made my first real revenue online, it didn’t come from dancing, trending audios, or perfectly curated feeds.

🔥 It came from email.

Email is the secret sauce most online clinicians don’t talk about.
While everyone else is chasing the algorithm, the smart ones are hitting “send” — and watching the registrations (and sales) roll in.

✨ I consistently have over 1,000 people register for my trainings. Not from going viral. From email.

If you’re a BCBA or therapist ready to grow your online income without burning out on social media — this is for you 👇🏼


Step 1: Pick Your Email Service Provider (ESP)

First up: choose the platform you’ll send emails from.

I highly recommend Flodesk.
Here’s why it’s clinician-friendly (and anti-overwhelm):

✅ Beautiful, easy-to-use templates
✅ Drag + drop (no coding!)
✅ Flat-rate pricing — your cost doesn’t go up as your list grows

It’s like Canva and email marketing had a baby. And it’s perfect for visual learners 🙌

Heads up! The Flodesk link above is an affiliate link, which means I may earn a small commission if you choose to sign up—at no extra cost to you.


Step 2: Offer a Valuable Freebie

People don’t just hand over their email for fun. You’ve got to earn it with value.

Create a free (or low-ticket) resource that solves a quick win for your ideal audience — something you would have loved earlier in your journey.

Think:
✨ Downloadables
🫶🏼 Mini trainings
🔥 Quick-start guides

Make sure it delivers automatically when someone signs up. Bonus points if it’s pretty AND practical 🐝


Step 3: Set Up a Nurture Sequence

Once someone joins your list, don’t ghost them.

Your nurture sequence is the “get to know me” phase of your business relationship.
This is where trust is built, offers are introduced, and your audience gets to know you.

Share your story.
Talk about your mission.
And gently introduce how you can help them take the next step.

(We walk you through this entire strategy — what to say, when to say it, and how to automate it — inside Digital Clinician 💌)

Psst - we also provide you beautiful ready-made Flodesk templates you can customize for your offer.

Flodesk Templates

Want to Master Email Without the Headache?

Inside Digital Clinician, we’ve got an entire module dedicated to email marketing:
👩🏻‍💻 The tech (made simple)
📝 What to write and when
📧 How to send the right emails to the right people

Because growing a list should feel exciting — not exhausting.


If you’ve been dreaming about selling your digital offers, courses, CEUs, or trainings without becoming a content machine...
Email is your new best friend (if you wanted friends).

Let’s build your audience the introvert-friendly way 😎
Join us inside Digital Clinician and let’s do it together 💛

Questions? Email me at [email protected] - I'd love to chat!

Mellanie Page is a Board Certified Behavior Analyst (BCBA), OBM consultant, and online business strategist dedicated to helping BCBAs expand their careers beyond clinical work. With a focus on OBM consulting, clinical coaching, and online business growth, Mellanie empowers behavior analysts to leverage their skills, build profitable businesses, and create lasting impact. ✨

Mellanie Page

Mellanie Page is a Board Certified Behavior Analyst (BCBA), OBM consultant, and online business strategist dedicated to helping BCBAs expand their careers beyond clinical work. With a focus on OBM consulting, clinical coaching, and online business growth, Mellanie empowers behavior analysts to leverage their skills, build profitable businesses, and create lasting impact. ✨

LinkedIn logo icon
Instagram logo icon
Back to Blog